PCG Digital Marketing has announced that Lebanon Ford Lincoln Mercury is a 2011 Automotive Social Media Award (ASMA) winner.  One of only four companies to receive an ASMA, Lebanon Ford Lincoln Mercury took home the award for Best Facebook Engagement during the Automotive Website Awards ceremony on October 7^th at Caesars Palace in Las Vegas.

The ASMA study team salutes Jeff Cryder Jr. and Lebanon Ford for being a leading example of how to engage with consumers on Facebook. Jeff preaches quality over quantity and when you look at his Facebook page you see more engagement that often is seen on dealer Facebook pages. One way conversations are often commonplace on dealer Facebook pages but not with Lebanon Ford.

Jeff has also been a dealer advocate on Social Media by participating in webinars and conferences sharing his perspective on social media.

‘Like’ Lebanon Ford Lincoln Mercury on Facebook

‘Like’ the Lebanon Ford Lincoln Mercury Facebook page to see how Jeff and his team create an award winning and engaging atmosphere online.

The 2011 Automotive Social Media Awards were presented at the Automotive Website Awards (AWA) ceremony.  2011 marked the first year that the AWA study team recognized the products and services that help dealers with their social media engagement.

About the Automotive Website Awards

The 4^th annual Automotive Website Awards (AWA) are created by PCG Digital Marketing, recognized leaders in automotive digital marketing strategies.  For 2011, PCG Digital Marketing recognized the industry’s best website platforms across five different categories: design, technology, search marketing, mobile websites and mobile applications.

The Automotive Website Awards seek to provide car dealers with an unbiased evaluation of automotive website platforms and integrated search marketing tools.  The 2011 AWA study included a review of over 50 automotive website providers.

This year’s published study includes 160 pages of valuable information regarding automotive website platform choices, search marketing performance, design, technology, social media and mobile applications. The report is the industry’s reference guide for the best in automotive website technology, design and marketing.

Dealers can purchase the 160 page buyer’s guide to help them with their purchasing decisions in the year ahead by visiting the official AWA website.

 

 

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• Back to 2011 ASMA Winners